Old Speckled Hen Brand Sale Marks End of Greene King ...
Explore how the Old Speckled Hen brand sale marks the end of Greene King ownership and what the major deal means for the future of the iconic ale.
www.livebusinessblog.co.ukwas seen at May 2026 as Greene King stated the sale of its Old Speckled Hen brand to Damm of Spain; production relocates to Eagle Brewery in Bedford from Bury St Edmunds. the deal includes classic, non-alcoholic, and golden-ale variants. The move signals a shift as Damm increases its UK presence and Greene King focuses on other operations. The brand lineage dates back to the late 1970s. Sale's impact affects production and portfolio as the Old Speckled Hen ale range moves under Damm's ownership.