Target has introduced a new line of Pokémon-themed water bottles created with Owala. The sought-after collection officially went on sale on September 16, but some observant shoppers found items in stores prior to the scheduled date.

Successful in-store customer numbers at Target locations will likely decide how well the exclusive bottles perform. Meanwhile, Pokémon sellers are actively fighting scalpers who hoard merchandise at marked-up rates.

Several platforms, Mercari and Pokémon, blocked listings of unopened 30th anniversary products from their marketplaces. As a result, some collectors experienced having Pokémon TCG orders canceled without warning.

Overseas, Pokémon Center pre-orders for 30th anniversary items in the United Kingdom faced delays, annoying collectors there.