Dubai Launches ‘1 Billion Acts of Kindness’ Campaign
The 1 Billion Followers Summit has partnered with global content creator MrBeast (Jimmy Donaldson) to launch the “1 Billion Acts of Kindness” campaign, a major global social movement led by content creators promoting kindness and social impact.
The initiative is supported by Mohammed Bin Rashid Al Maktoum Global Initiatives (MBRGI) and the Varkey Foundation.
Campaign Launch and Participation
The campaign was launched on Friday, with MrBeast encouraging creators worldwide to contribute one billion acts of kindness within their communities. The goal is to unify individual efforts into a worldwide movement.
Content creators can participate by submitting videos that highlight their social impact activities and the positive influence on their communities. Contributions can include local volunteering or supporting broader global causes.
Submission Details
- Deadline: December 1, 2025
- Submission via official registration form on the campaign website
- Link: https://www.1billionsummit.com/mrbeast
Recognition
The top 10 creators with the most meaningful acts will be announced at the 4th edition of the 1 Billion Followers Summit, scheduled for January 9-11, 2026, in Dubai.
“We invite content creators worldwide to build one billion acts of kindness across their communities,” MrBeast stated at the campaign launch.
Author's summary: The “1 Billion Acts of Kindness” campaign unites global creators to inspire a massive wave of kindness, spotlighting impactful social actions worldwide.