The Australian arm of Prime, the viral energy drink linked to influencers Logan Paul and KSI, is now under administration. Administrators assumed control after the business ran into debt of several million dollars. News.com.au, the Herald Sun and 7NEWS reported the move on Friday. The collapse comes after a stretch of cash pressure and unpaid supplier invoices. Employees face uncertainty while the brand’s Australian operations stay on hold. The administrators will assess assets and look for buyers, with a report expected within weeks. The process is set to decide the future of the Australian Prime business.